Pet Supplement

Zesty Paws executes first international expansion

ORLANDO, FLA. — Zesty Paws announced Oct. 26 it has expanded online and in-store distribution of its Immune Chews and Mobility Chews in Canada. These pet supplement offerings will now be available on-shelf at 153 PetSmart stores across the country, as well as online at Amazon.

This move marks the company’s first international expansion following H&H Group’s acquisition of Zesty Paws in August. It also builds on a recent partnership with PetSmart in the United States, which was established in September 2020 and has since expanded to include all US stores.

“The strength of our brand lies in our successful omni-channel expansion in the US, and the overwhelming support of pet parents that have given Zesty Paws over 200,000 5-star ratings and reviews,” said Steve Ball, chief executive officer of Zesty Paws. “We are thrilled to begin our expansion internationally in the Canadian market in partnership with PetSmart. We see strong potential for Zesty Paws to deliver and grow successfully outside of the US.

“Our initial strategy for the Canada launch was to debut our best-selling products, Immune and Mobility Chews, first. We will continue to roll out our other products in the months to come and expand into additional retail doors.”

Immune Chews and Mobility Chews will also be available for shipping to Canadian pet owners through its own e-commerce platform, ZestyPaws.com.

Zesty Paws’ Immune Chews are formulated to support immune, skin and intestinal health in dogs. The formula features EpiCor®, a branded ingredient, as well as salmon-based fish oil and colostrum.

The company’s Mobility Chews target hip and joint health through a blend of OptiMSM®, another branded ingredient, as well as glucosamine HCI and chondroitin sulfate.

The company has its sights set on further international growth and expansion moving forward.

Stay up to date on the latest pet food processing industry headlines on our News page.